Fixly journal
Ideas for execution-led growth
Search articles on conversion, agency delivery, and how operators ship — not just audit.
Execution
The Growth Score: one narrative your product, marketing, and sales teams can actually share
How a single crawl-backed score ends roadmap debates — without turning growth into a political sport.
Read more9 min readxlyFixly TeamAI in marketing
AI SEO audit tool: the no-BS 2026 buyer's guide
What "AI" actually means in 2026 SEO audit tools, where it adds real leverage, and where it's a spec sheet trick.
Read moreSMShivay Mehra9 min readGrowth strategy
Rescans, Watch, and the cadence serious teams use so audits don't rot
A one-time audit is a photo. Monitoring plus disciplined rescans is how you keep revenue from leaking after every deploy.
Read more8 min readxlyFixly TeamConversion & CRO
Pricing page anatomy for B2B SaaS: what buyers scan before they talk to sales
Most pricing pages answer “how much” and forget the questions that actually unblock enterprise evaluation.
Read more10 min readxlyFixly TeamGrowth strategy
Growth Score vs Authority Score vs Domain Rating: what actually predicts revenue
DR and AS predict ranking potential. Neither predicts revenue. Here's why Growth Score is built differently.
Read moreSMShivay Mehra8 min readAgency playbooks
One audit story for the whole GTM team: how to stop re-explaining the website every week
When marketing, sales, and leadership each carry a different version of “what is wrong,” delivery slows. Here is how to align on a single evidence-backed narrative.
Read more9 min readxlyFixly TeamSEO & content
The complete SaaS SEO audit playbook (2026 edition)
A founder-to-founder walk through what actually matters when you audit a SaaS site — and what you should stop wasting time on.
Read moreSMShivay Mehra10 min readSEO & content
Shopify SEO audit: 12 fixes that move real revenue in 30 days
Every Shopify store has the same 12 problems. This is how to find and fix them in order of revenue impact — not theme-editor convenience.
Read more11 min readxlyFixly TeamAgency delivery
The agency SEO workflow: from new retainer to monthly QBR (no PDFs)
A month-by-month playbook for running SEO retainers that renew — built from 200+ agency workspaces.
Read moreSMShivay Mehra10 min readCompetitive intelligence
Mirror Lab playbook: reverse-engineer a competitor in 20 minutes
Not a spy thriller. A structured 20-minute drill that pulls out a competitor's funnel, positioning, and content gaps.
Read moreSMShivay Mehra9 min readConversion & CRO
Conversion audit vs SEO audit: which one actually drives revenue faster?
Most teams run the wrong one first. Here's how to tell which your site needs — and a rough revenue math for each.
Read moreSMShivay Mehra8 min readConversion & CRO
We tore down 200 landing pages — here are the 7 patterns that actually convert
After auditing hundreds of websites, these conversion patterns kept showing up in the top performers.
Read more9 min readxlyFixly TeamConversion & CRO
How to prioritize CRO tests without opinion soup
A simple scoring lens so product and marketing agree on what runs first.
Read more7 min readxlyFixly TeamExecution
A weekly growth review template your exec team will actually read
One page: metric, narrative, bets shipped, next risks — built for execution.
Read more8 min readxlyFixly TeamAgency delivery
Client portal done right: what clients actually want to see
Most agency client portals are a tab graveyard. Here's what clients actually read — and what's noise.
Read moreSMShivay Mehra7 min read
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